The 2019 Ag Aviation Expo Nov. 18-21 will feature the premiere
trade show for agricultural aviation, great networking opportunities and a
great lineup of speakers and events! One of the most educational and
informational sessions taking place will be the NAAA General Session on
Tuesday, Nov. 19, beginning at 9:45 a.m. The 2019 General Session will explore
the future of the aerial application industry by examining trends in the global
crop protection product industry and across agriculture. After that big-picture
assessment of the global marketplace in the first half of the session, NAAA
will take a closer look at aerial imaging as a diversification option for
aerial applicators.
Dr. Matthew Phillips, a leading consultant and data analyst in the
agrochemical and seeds industries, will lead off the General Session by
providing his assessment of the global crop protection market and where
companies are headed after a spate of mergers between the major crop protection
product manufacturers has reshaped the industry.
Dr. Phillips earned a doctorate in animal metabolism and
biochemistry from the University of Reading. At the outset of his career he
worked on animal metabolism and residue studies for the registration of
agrochemicals and veterinary products. Subsequently he became an analyst of
agricultural input companies and markets for investment banks and agri-chemical
companies. He co-founded Phillips McDougall, which became a leading consultancy
and data analysis company in the agrochemical and seeds industries. Now Dr.
Phillips is a consultant/advisor to AgbioInvestor providing news and analysis
covering the global crop protection and seeds and traits industries.
Phillips is looking forward to sharing his research on the crop
protection product industry and putting it into context for aerial applicators
at the Ag Aviation Expo in Orlando.
Next during the 2019 Ag Aviation Expo General Session will be Ofir
Schlam, co-founder & CEO of Taranis, an international agricultural remote
sensing and imaging company. Similar to other ag imaging companies, Taranis
utilizes satellites, manned aircraft, and UAVs to provide images of various
resolutions. Satellite images provide lower-resolution images over a large
area, while manned aircraft are used to collect higher-resolution images with
more detail for smaller areas.
What makes Taranis unique, however, is its low-level scouting
sampling. This imaging is conducted at low altitudes just above the crop.
Rather than attempt to image the entire field at this level, images are instead
taken systematically across the field. This is like any other type of IPM
scouting program, except the Taranis method generates far more sampling points
in much less time. The images from the satellites, higher-resolution imaging,
and low-level scouting are used together to create a detailed image of field
conditions and plant health.
The exciting part is that the low-level scouting imagery can be
used to identify and map pests. These maps just don’t indicate a field has a
pest problem—they identify exactly what that pest is, whether it be insects,
weeds and diseases. All are identified by Taranis and they map it for the
grower. A digital map showing pest type, location and density can be created
and used to make informed decisions on when and where applications should be
made. Prescription maps for variable rate applications can be easily developed from
the images and data.
While that sounds amazing, the most exciting part is the potential
for agricultural aircraft to be a part of this program. Currently GA aircraft
and UAVs are being used to capture the scouting level images. The low-level
nature of these images, however, is perfectly suited to being captured by
agricultural aircraft. Taranis is currently developing a pod that can be
mounted on agricultural aircraft for this very purpose.
This could lead to a new revenue source for aerial applicators
where ag pilots would simply fly the field, take the images and send them to
Taranis for processing. There is no need to learn how to operate complicated
software for image processing or map creation. That is all handled by Taranis.
The potential also exists for an aerial operation to become more
than just the source of the images. A precision application of a pesticide
begins with scouting the field to identify the pest and determine the best
option for control and ends when the application is made. Agricultural aircraft
have traditionally and obviously played the end role. If they can be utilized
at the beginning to scout the field, perhaps aerial applicators can become more
involved in the entire pesticide application process and offer their customers
a complete pest control solution. Come listen to Taranis at the 2019 General
Session and see if its technology has a potential place in your operation.
Taranis CEO, Ofir Schlam is a fourth-generation farmer. Raised in
Israel, he comes from a family of farmers who have grown cotton and wheat for
the last four generations. His professional career started when he began his
B.Sc. in Math & Computer Science at the age of 16 as part of a program for
outstanding students at BIU and graduated Summa Cum Laude at the age of 19. For
his military service, Ofir served in an elite technological unit of the Prime
Minister's Office, where he was involved in developing and leading
ground-breaking technology projects. During that time, he also earned his M.Sc
in cryptography at age of 22. Ofir moved
up in the organization and in his last position before starting Taranis he
managed an R&D department of 15 software engineers on classified projects.
Ofir and his three co-founders started Taranis in 2015 with a mission to help
farmers protect their crops more efficiently.
Additional details for the
2019 NAAA Ag Aviation Expo
- Dates: Nov. 18–21,
2019
- Location: Rosen
Shingle Creek, Orlando, FL
- Schedule of
Events: Current
schedule here. Subject to
change.
- Attendee
Registration: Now Open
- Exhibitor Booth
Sales: Now Open
- Auction Donations: Thank you to
Pratt & Whitney Canada for donating a PT6-34AG engine to this year’s
NAAA Live Auction. Please consider donating an item for
the Live and Silent Auction. The earlier you inform us of your auction
donation, the more advertising you’ll receive on the NAAA website and in
NAAA publications. Click here for donation
details.
- Sponsorship
Opportunities: View sponsorship opportunities here.
Hotel Details
- Rate: $139/night +
taxes (no resort fee and includes basic internet access in your room and
complimentary fitness center access)
- Reservations: Book online here or call
(866) 996-6338 and refer to NAAA convention. All reservations are two
double beds. If you'd like a king room, please state that when calling or
in the comments section when making the reservation online.
- Hotel Block
Cut-off Date: Thursday, Oct. 24 at 5 p.m. ET (room block is now 95% full)
- Hotel Address: 9939
Universal Blvd., Orlando, FL 32819 | Hotel Phone: (866) 996-9939 |
Reservations: (866) 996-6338
- Cancellation &
One Night's Charge Policy: Cancellation required by 4 p.m. at least
five (5) days prior to arrival to avoid a charge of one night’s room +
tax. All reservations are required to be guaranteed with a valid credit
card. Please be advised that five days prior to your arrival, an
authorization equivalent to one night's room + tax charge will be
processed on your card. Authorizations on a debit card will place a hold
on funds within your bank account at the time of authorization.
- Check In & Out: Check in is 3
p.m. and check out is 11 a.m.
- Parking: Daily
self-parking is $18; valet is $26.
- Universal Orlando
Hotel Partner, where guests enjoy complimentary scheduled daily
transportation from the hotel to and from Universal Orlando Resort
exciting theme parks and to SeaWorld® Orlando and Aquatica. Contact the
hotel directly for further details at (866) 996-9939