If you are an active citizen in the world of aerial application, don’t be a static audience member during this epic centennial event. Take the stage with us and bring out your inner thespian as we enunciate the gospel of agricultural aviation to the public.
History is not just documenting famous or infamous people, times and events. We all have a history—a story to tell about ourselves that can contribute to the next and future generations’ betterment. One could also believe that sharing our history is one of the meanings of life—to
improve and evolve our world by sharing the key to living a good life
and sharing the hazards and obstacles that may hinder such living.
NAAA has reached the climax in the centennial epic of sharing our industry’s history to the public, which of course was Aug. 3, 2021. But just because the official centennial anniversary date is behind us doesn’t mean all efforts to share the importance of our industry to the public have passed you by. We will be celebrating the centennial of agricultural aviation for an entire year. We continue to reach out to policymakers, our brethren in the fields of agriculture and aviation, to the trade press, to the public and to the national news media. We continue to share our history of improving the cultivation of food, fiber and bioenergy consumed globally and how we’ve learned from harrowing experiences and evolved technologically to fine-tune our craft, use less product to cover more acres and better care for Mother Earth. We are continuing to use all types of media to educate the
public—three different length
video documentaries, a comprehensive book of our history, social, print,
trade and news media releases and a special website, AgAviation100.com, to share the 10-decade story of ag aviation and we will continue to due so through July of 2022.
If you are an active citizen in the world of aerial application—whether an operator, pilot, crew member, service-parts-equipment provider or related tangentially to the industry in another way—don’t be a static audience member during this epic, year-long centennial event. Take the stage with us as we enunciate the gospel of agricultural aviation to the public. Inform your local
television stations, newspapers and radio stations about the industry’s 100th anniversary, even
if it is by simply directing them to AgAviation100.com. On that site, there is a “Get Involved”
tab with a draft press release about the 100th that discusses the
importance of the industry, its progressive evolution, and directs
readers to AgAviation100.com
to learn more. Feel free to cater that press release to your
own operation and experience and send it to your local news outlets.
You
can also brush up on the ag aviation script about the importance of ag
aviation, environmental safeguards that are common practice today and
other industry talking points on NAAA’s media relations kit webpage that may be found here.
The media relations kit also includes suggestions on how to best communicate to the media and public when espousing ag aviation’s significance. If you don’t feel comfortable communicating directly, no worries. NAAA staff and an assortment of ag aviation ambassadors can be used as understudies and take over that role, but do make sure the public and news media in your area are informed of our centennial milestone to maximize the value of this pivotal once-in-a-lifetime event.
Don’t
forget, we all have a great story to tell about this industry. Whether
it is how one got into the industry; the training to fine-tune ag
aircraft and the application equipment; how ag aviation provides to
local employment and the local economy; or how after five generations,
our technology and experience are such that we produce more per acre,
showing that our care for the environment continues to progress—all of these anecdotes are both important and fascinating to public audiences.
It’s up to us all to tell the story to continue this industry’s remarkable legacy. And again, just because the official anniversary date has occurred, our centennial lasts a year and you can still contribute plenty. Please join the ag aviation cast for this once-in-a-100-year performance that is leading to glowing public reviews and will continue to do so throughout the year.
