With the 2018 aerial application season underway or
soon to be underway in different parts of the country, NAAA has prepared a
customizable press release that members can use to call attention to the fact that
ag aircraft will soon be a common sight around their community as ag pilots
assist local farmers during the new growing season.
The press release emphasizes the training,
professionalism and safety of aerial applicators by highlighting the
drift-reduction technologies they employ, recurrent training they receive and
credentials they must maintain to work as a professional ag pilot.
NAAA encourages members to adapt the generic press
release for their own use and disseminate it to the public via traditional and
social media outlets. Just fill in the blanks, add your own comments and either
insert your company logo or print it on company letterhead. Rename the file,
save it to your computer, and send it to your local media outlets via mail,
email or through their website.
The minor outlay of time and effort is worth it. Some
extra attention and publicity up front could avoid misunderstandings down the
road once the season enters full swing.
The press release template is available for download here, but you must be logged into your NAAA account to
access it. In addition to the Ag Aviation Awareness sample press
release, the following sample
press releases may be adapted to suit member applicators’ specific needs:
