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Voice of the Aerial Application Industry
July 20, 2023
Moore’s Aerial Applicators Makes Cover of Two N.C. Pubs
Moore’s Aerial Applicators owner/operator Mike Rivenbark had the good fortune of being the cover story subject of not one but two North Carolina publications recently. Agricultural aviation in general benefited from the positive press, with both articles focusing on the advantages of treating crops via aerial application.

Moore’s Aerial Applicators’ ag planes appeared on the cover of the Summer 2023 issue of Home Grown, an advertising supplement to The Sampson Independent, a newspaper in Clinton, North Carolina, where Rivenbark’s operation is based. Moore’s AT-502XP also graced the cover of Farming Matters, a Dublin County, North Carolina, publication.


Rivenbark and his company were featured under the headlines “Agricultural Aviation technology: When timing and cost are of the essence” in Farming Matters and “Agricultural from the air: Moore’s Aerial Applicators of Clinton treats crops from up top” in Home Grown


Moore’s Aerial Applicators’ territory in eastern North Carolina is home to a lot of small farms, which means, “We can spray three acres up to 3,000 acres” in any given job, Rivenbark told Home Grown. Blueberries are one of Rivenbark’s main crops. His operation treats about 5,000 acres of blueberries, spraying those fields about seven times a year. Rivenbark also flies his AT-502XP to Nebraska for a few weeks each summer, where he’ll cover about 20,000 acres over a two-week span. Larger planes, such as the 502XP, can average 150 to 200 acres an hour, whereas smaller ag planes average 75 to 100 acres an hour, Home Grown reported. 


Even though Duplin County is mainly rural, not everyone who lives there understands what aerial applicators do or the care and professionalism ag pilots exercise when they are plying their trade. As Farming Matters put it, Rivenbark is an “eager educator,” whether he’s educating a farmer about the advantages of aerial application or clearing up misperceptions non-farming residents may have. One time a woman posted a video on social media of one of Rivenbark’s planes spraying a squash field next to her yard. In the recording, she accused Moore’s Aerial Applicators of killing some bushes in her yard. As Rivenbark recounted, he called the upset neighbor and explained what he had been spraying and how it wasn’t possible for anything he was spraying to kill her bushes. “She took the video down, but he asked her permission to post it himself because he thought it was a good educational opportunity,” Farming Matters wrote. 


NAAA commends Rivenbark for being an agricultural aviation ambassador to his customers and community and for the positive coverage he garnered thanks to his amiable advocacy.

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This newsletter is intended for NAAA members only. NAAA requests that should any party desire to publish, distribute or quote any part of this newsletter that they first seek the permission of the Association. The views, thoughts, and opinions expressed herein do not necessarily represent those of the National Agricultural Aviation Association (NAAA), its Board of Directors, staff or membership. Items in this newsletter are not the result of paid advertising and are only meant to highlight newsworthy developments. No endorsement by NAAA is intended or implied.
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Oct. 3-5

2023 RPAAS Workshop (Remotely Piloted Aerial Application Systems)

(In Person + Virtual + On Demand) 

University of California, Davis

Davis, CA


Oct. 5-7

NAAA & NAAREF Board Meetings

Marriott at the University of Dayton (meetings at Dayton Convention Center)

Dayton, OH

Lindsay Barber

(202) 546-5722


Full Calendar of Events




Ag Aviation Expo Hotel Info
NAAA Award Nomination Form
GPS Data Collection Project to Protect Ag Aircraft from Drones
Certified-Professional Aerial Applicator Safety Steward
(C-PAASS) Program

DropFlight App Makes Spray Pattern Testing a Snap
2023 NAAA “Ag Wings of Tomorrow” Scholarship
2023 Charles Stokes Memorial Turbine Training Scholarship
Agriculture’s Air Force Book
100th Anniversary Press Room
Aerial Applicators’ Growing Role Video Download Files
Agricultural Aviation Mag.
NAAA/NAAREF Safety Videos
Turn Smart: Respect the Safety Margin Video
NAAA Media Relations Kit
Customizable Aerial Application DIY Press Releases
NPDES PGP Compliance Tools
Shooting-Response Checklist
NAAA UAV Encounter Checklist
Tower Outreach Tools
Tower Marking Warning Letters
NAAA UAV Safety Stuffers
NAAA Professional Operating Guidelines Booklet
Aerial Applicator’s Manual
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